New Holland launches 100-Year-Celebration Photo Competition


The competition invites people to enter photos of their working, British-built, blue tractors for a chance to win £500 worth of New Holland vouchers to spend on parts or merchandise. The best 100 images entered will be turned into a giant graphic on New Holland’s stand at LAMMA 2018 to complete the year of celebrations,

The overall winning image will be one that best represents the New Holland brand and its blue tractor heritage. Two runners up will be selected from the UK and Irish entries who will each win £250 worth of New Holland vouchers.

Competition entry is via New Holland’s social media channels: Facebook, Twitter and Instagram. Entrants must first like or follow New Holland’s UK and Ireland accounts on Facebook, Instagram or Twitter, and then either post their image on New Holland’s UK and Ireland Facebook page (, or share via Twitter ( or Instagram ( In all cases photo entries should be accompanied by the two celebration hashtags: #builtinBritain and #100blue. Terms and conditions are available on the New Holland website.

The photo competition is the latest in a series of activities supporting the 100-year anniversary of blue tractor production. Earlier this year tractor enthusiast club Blue Force took on a coastline challenge. Club chairman Phil Gibson and treasurer Peter Plehov drove 5000 miles around the coast of Britain and parts of Ireland in two new British-built T6 tractors, towing two custom-built shepherds huts.

Somerset and Wiltshire New Holland dealer T H WHITE and farmer Jim Butler also organised an event for 2,000 blue tractor enthusiasts, with almost 150 blue tractors from all eras coming together to raise money for charity.

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